As the professional videographer of Chicago, we have experience in providing a high standard of videography services for businesses of all types. We can assist in creating and developing marketing videos, tutorials, advert, and any other corporate branding that you deem necessary for your brand’s content needs. We have helped clients in the past that work in various industries and can assist in the creation of unique video content.
Marketing videos typically revolve around promoting the brand and raising awareness, or promoting a specific ad campaign. Depending on your needs, we can create a series of videos that drive a particular message and can redirect traffic to your website. Our marketing videos can be formatted for online use as well as TV use, should you decide that you prefer your marketing videos to be used on either platform. If you’re unsure about where to start regarding your marketing videos, be sure to get in contact with us so that we can give you some inspiration and walk you through all of the steps necessary to create a truly marketing memorable video.
Along with standard marketing and advertising videos, we also assist companies and creating tutorials. Depending on the product that you were selling or promoting, your clients may better benefit from tutorials on your product and how to use it. These tutorials can be used as content on your website as well as advertisements towards a specific target audience. Tutorials require a different filming style than that of a traditional marketing video, and we can provide you assistance on filming a tutorial and compiling it in a way that is easy to understand and follow for your target audience.
Along with our marketing videos, we can also provide tailored advertisements that are catered to a specific demographic, target audience, as well as part of an ad campaign. The style and length of your video advertisements really depend on your budget and the type of audience you are attempting to target, along with the product itself. For example, if you are looking to promote a start-up, you may want to consider creating a video ad campaign for social media. However, if you are a larger brand that is attempting to sell a product via a nationwide audience, you may want to consider a video ad campaign via television.
Another main use of video advertisements and marketing videos is usually corporate branding. Companies use a variety of video content to promote their brand and different aspects of their company that they would like to highlight. For example, if a food company wants to promote how their food is harvested or obtain, they may create an in-depth video that showcases how they go about cultivating their food and delivering it to the customer. These kinds of videos are fantastic for corporate branding and give customers a new insight into the company through a different kind of video. Other examples of corporate branding videos include messages from the CEO and testimonials from satisfied clients.